Laura Kassab
Today with thousands of followers around the world accompanying her content, believed in the power of digital content when the internet was still dialed, creating her first blog at 10 years old, in HTML code, alone. With two degrees, Laura is obsessed with knowledge, experience and life.
"Recognition is a pleasure, but I would not say it's the final lap. The struggle for success started early, insisting on dedicating myself to all computer college courses, among other activities, responsibilities and opposition of the family concerned with" the time spent in front of a screen " and exposure.
“Besides having my blogs, I already created layouts and blogs for friends also in high school. I always took it seriously, as well as liking it.
Until recently I still had prejudice because I was a blogger. But I've always turned the bad interpretations of people on energy to face my challenges.
Today I travel the world because of my work and I pay my bills.
I already know too much about myself, so I do not care what others think or talk about. I literally do not have time for this. Dedication must remain the same as that of the beginning, but taking advantage of the added knowledge gained.”
Laura signed her work permit for the first time with 18 years old, as a saleswoman at Iguatemi Mall. In two months she was promoted to submanager and then called to work at an Italian label of the iconic and extinct Villa Daslu.
She launched her first company (fashion brand) at age 22. From her first collection, she went to Peru alone to negotiate and choose the famous high quality and premium fabrics of the place, and check the progress of the production with a seamstress who also met there, before completing the importation of the pieces and selling in one famous multi-brand store at Jardins, in addition to the e-commerce itself.
In parallel to her work as a digital influencer, she has her own Marketing and Communication company - in which she manages the digital life of major brands and influencers with millions of subscribers, and is also the publisher of the largest Brazilian luxury magazine Elite Magazine.
"Recognition is a pleasure, but I would not say it's the final lap. The struggle for success started early, insisting on dedicating myself to all computer college courses, among other activities, responsibilities and opposition of the family concerned with" the time spent in front of a screen " and exposure.
“Besides having my blogs, I already created layouts and blogs for friends also in high school. I always took it seriously, as well as liking it.
Until recently I still had prejudice because I was a blogger. But I've always turned the bad interpretations of people on energy to face my challenges.
Today I travel the world because of my work and I pay my bills.
I already know too much about myself, so I do not care what others think or talk about. I literally do not have time for this. Dedication must remain the same as that of the beginning, but taking advantage of the added knowledge gained.”
Laura signed her work permit for the first time with 18 years old, as a saleswoman at Iguatemi Mall. In two months she was promoted to submanager and then called to work at an Italian label of the iconic and extinct Villa Daslu.
She launched her first company (fashion brand) at age 22. From her first collection, she went to Peru alone to negotiate and choose the famous high quality and premium fabrics of the place, and check the progress of the production with a seamstress who also met there, before completing the importation of the pieces and selling in one famous multi-brand store at Jardins, in addition to the e-commerce itself.
In parallel to her work as a digital influencer, she has her own Marketing and Communication company - in which she manages the digital life of major brands and influencers with millions of subscribers, and is also the publisher of the largest Brazilian luxury magazine Elite Magazine.
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